I’s heard news that BlueSky has been growing a lot as Xitter becomes worse and worse, but why do people seem to prefer BlueSky? This confuses me because BlueSky does not have any federalization technologies built into it, meaning it’s just another centralized platform, and thus vulnerable to the same things that make modern social media so horrible.

And so, in the hopes of having a better understanding, I’ve come here to ask what problems Mastodon has that keep people from migrating to it and what is BlueSky doing so right that it attracts so many people.

This question is directed to those who have used all three platforms, although others are free to put out their own thoughts.

(To be clear, I’ve never used Xitter, BlueSky or Mastodon. I’m asking specifically so that I don’t have to make an account on each to find out by myself.)


Edit:

Edit2: (changed the wording a bit on the last part of point 1 to make my point clearer.)

From reading the comments, here are what seems to be the main reasons:
  1. Federation is hard

The concept of federation seems to be harder to grasp than tech people expected. As one user pointed out, tech literacy is much less prevalent than tech folk might expect.

On Mastodon, you must pick an instance, for some weird “federation” tech reason, whatever that means; and thanks to that “federation” there are some post you cannot see (due to defederalization). To someone who barely understands what a server is, the complex network of federalization is to much to bare.

BlueSky, on the other hand, is simple: just go to this website, creating an account and Ta Da! Done! No need to understand anything else.

The federalized nature of Mastodon seems to be its biggest flaw.

The unfamiliar and more complex nature of Mastodon’s federalization technology seems to be its biggest obstacle towards achieving mass adoption.

  1. No Algorithm

Mastodon has no algorithm to surface relevant posts, it is just a chronological timeline. Although some prefer this, others don’t and would rather have an algorithm serving them good quality post instead of spending 10h+ curating a subscription feed.

  1. UI and UX

People say that Mastodon (and Lemmy) have HORRIBLE UX, which will surely drive many away from Mastodon. Also, some pointed out that BlueSky’s overall design more closely follows that of Twitter, so BlueSky quite literally looks more like pre-Musk Xitter.

  • Tehhund@lemmy.world
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    5 days ago

    I’m on both Mastodon and Bluesky. To me, Mastodon’s biggest problem is its refusal to have an algorithm to surface popular content. Yes there are problems with algorithms, but I don’t have the time or inclination to read every post in chronological order. A good algorithm would show me popular posts without manipulating me for profit.

    Edt: a few people have misunderstood me. I’m not proposing “Mastodon shows me stuff from people I don’t follow,” I’m suggesting “Mastodon shows me stuff only from people I follow, but it shows me the popular stuff first.”

    • Zak@lemmy.world
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      5 days ago

      I’m inclined to agree that’s a problem. Everyone’s first encounter with a social media content recommendation algorithm was one designed to manipulate them into clicking ads, so it caused some backlash. Recommendation algorithms can be tuned to show things people care about and want to engage with.

      • Tehhund@lemmy.world
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        5 days ago

        Exactly, a lot of algorithms on for-profit sites are manipulative trash but refusing to have any algorithm at all is throwing the baby out with the bathwater.

    • HexadecimalSky@lemmy.world
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      5 days ago

      Exactly I had difficulty finding content and any “guide” or anything I seemed to find was too confusing or not practical for me. I don’t use Twitter, blue sky, or mastadon regularly but when I checked them all out, blue sky was the best in all round; “Ease of use” and “easy to find content”

    • sylver_dragon@lemmy.world
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      5 days ago

      That sounds more like a feature than a bug. I remember when Twitter was actually useful. You could sort by “new” as the default and your feed only included stuff from people you followed. And then it went to complete shit with the sort defaulting to “fuck your preferences”, sponsored content and your feed being littered with click bait, paid content and all the other bits of enshitification. And that is all built on the algorithmic selection of content.

      • Tehhund@lemmy.world
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        5 days ago

        I didn’t say it was a bad thing, I just said it’s one reason Bsky is more popular. People are busy and want algorithms.

    • bradboimler@lemmy.world
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      5 days ago

      To me, Mastodon’s biggest problem is its refusal to have an algorithm to surface popular content.

      Isn’t Explore - Posts on the desktop web client exactly what you’re looking for? It was always there and it’s where I spend most of my Mastodon time.

      • Tehhund@lemmy.world
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        5 days ago

        It looks like that’s popular posts by anyone, not just by people I follow. So it’s a start, but different people want to see different things so having a single firehose like Explore doesn’t really meet the need. For me, I want to see popular stuff by people or hashtags I follow. Other people might want to see other things.

        • bradboimler@lemmy.world
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          5 days ago

          Yes, that’s true. I am under the impression that “the algorithm” on the popular platforms mixes in posts from people you don’t follow. The only one I was somewhat familiar with was the Twitter one from when I was there.

    • RagnarokOnline@programming.dev
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      5 days ago

      This is a great commentary to me. I think it shows just how much of an appetite we currently have for a curated space. It’s almost like Mastodon is a service that’s about 15 years too late.

      I remember going around to older forums and sites looking for specific content when I wanted it, and I wasn’t always guaranteed to find something I liked, but I would often see something interesting.

      Now, though, I really want anywhere I go to knock me off my feet with good content because that’s what I’m conditioned to. Isn’t that what makes me an addict, though? I’m wondering if that chance of dissatisfaction isn’t a virtue to ensure no one platform takes control of all my attention.

      • Tehhund@lemmy.world
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        4 days ago

        But it still won’t put my friend’s popular posts at the top, right? I don’t want to scroll past 20 pictures of people’s dinner and then find out one of my friends got engaged, I want the “I got engaged” post at the top because it’s probably getting the most interaction.