leave it be. there ain’t any one reason for the influx of new users or the absence thereof. do your thing to the best of your ability and if you happen to stumble onto something better along the way, that’s a job for then. for now, it does its job.

“You remember when people were generally nice on the internet?”

The best sentence will depend on the target audience. Is there a way to know who would be that audience?

Also, responding more directly to your question, I’ve got a frame challenge: What about two or three short sentences, like what Mastodon does?

A platform that is truly democratic. You choose your feed. You choose where to host your account.

A platform where you’re truly free. You choose your feed. You choose where to host your account.

A platform that can’t enshittify. You choose your feed. You choose where to host your account.

That third one I like, because it’s a differentiator that Lemmy has in comparison with ButterflyX or whatever Jack the Twitter Guy is working on right now; Lemmy is not at risk of enshitifying, unlike ButterflyX.

Also, if it’s important to differentiate Lemmy from Mastodon or other Fediverse platforms, the sentences could start with “A discussion platform”.

Also, here’s a take where I tried to make no reference to electronics:

A bustling room filled with tables, each filled with people talking about what they find interesting, where the conversation topics are always chosen by the table and always changing, and where you’re free to set up your own tables with your own topics.

or, more succinctly,

A bustling room filled with tables, where each table is filled with people talking about what they find interesting, a room where you’re free to set up your own tables with your own topics.

Also, I just realized that every time that I edit this post you get notified becase I @ed you. Sorry!

And, finally, happy cake day, @nutomic@lemmy.ml!

Lemmy: Wow that’s a lot of communists

Forum for the fediverse

“A forum for the Fediverse” is my preference

Too long; Didn’t read: Read last paragraph.

We need to understand the target audience if we want to get a good description. Speaking for myself, I would set the target audience to chronically online people who want to leave corporate walldoms, but I’d also choose a type of communication that focus on the actual service instead of comparing it to other serices. I’d not copy paste description from inspiration source. I’d be willing to reimagine what it is that we are developing.

I’d use communication that is less branded, and more understanding of the soul of the service. Its like saying “orange soda” instead of “fanta”, “search engine” instead of “google” or “car” instead of “Toyota”. The difference is by using this kind of language, we move ourselves away from dependency on the producers towards dependency on the tool.

Understanding the soul also requires that we have a culturally connected understanding of that which we discuss. That is to use less technical communication and more down to earth communication. To not play into sophistication. Less abbreviations, less techno jargon, more plain english, more understanding the equivalents of real life. For example, in the Gemini Protocol of small web, they use the word “capsule” instead of “instance”, which it feel more physical and more real. “Instance” on the other hand makes it sound like a computer thing and not related to reality.

About the soul, we should ask ourselves what the service feels like. Lemmy feels like small townhalls, or like a guy in the street yelling “Guys! What do you think of this drawing.” Perhaps a little gossipy or something like that. Ask yourself, what does lemmy feel like for you? Or what do you want lemmy to feel like? From here I choose “townhall” simply because it works for the purpose.

The above example also gives weight to the idea of physicality. When something feels physical, it feels real, and we feel drawn to it. In contrast, the abstract “instance” makes it more of a curiosity. We can talk of “towns”, “homes” or “hives” instead of “instances”. We can talk of “continents” of loosely connected hives instead of fediverse of platforms of instances. From here I choose “hive” because it distinguishes itself clearly to prevent misunderstandings.

With the physicality and smallness of “hive”, we can also encourage small scale thinking. Because no hives has a million bees. If you see a hive of a million inhabitants, you are going to be drawn towards smaller hives.

I’d also center the attention away from platforms and towards the hives and their interconnectedness. In this way we emphasize the decentralization aspect. The willingness to associate with other hives. I frame this as a hive being “open”.

This means we can talk of fediverse instances as open hives. Mastodon becomes shortletter hives, pixelfed becomes open gallery hive, peertube becomes open video hive.

So to be blunt, I’d suggest open townhall hive.

Cool stuff from the web & interesting conversations, no charge, and signing up is easier than you’ve been led to believe.

Communities, free from corporations.

it’s decentralized reddit. or better yet, a decentralized network of forums.

i usually make the email analogy, where you can use any provider to access the same email network preventing vendor lock-in, but i don’t think that’s very catchy.

social media without the censorship

Seize the means of communication /s

I agree that federation is the central feature of Lemmy, besides it being libre software, however the term “federation” is something that already requires a newcomer to open up a search engine at best or get scared by the unknown and leave at worst.

It should exist, but in very layman’s terms, something like:

“A social platform for independent online communities of all topics, owned by people and not corporations, all in one place”

Mastodon also does a pretty good job on their main page, it’s easily understandable by anyone, and scrolling down gives you a much better picture of what it really does if you are interested enough to learn.

Lemmy: the Mastadon of Reddit.

Since the redditors came? /pol/ but worse. Before the redditors? The golden era of fediposts.

People will not understand anything technical about a website. They will only understand what content readily available.

Lemmy talk about it: open source for open discourse.

Or just:

Lemmy talk: open source for open discourse.

Lemmy talk: open discourse with open source.