Art35ian@lemmy.worldOPtoAsklemmy@lemmy.ml•As a marketer of 20 years, will I find studying and a career in psychology difficult or vastly different?
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7 months agoShit, my guy or gal.
That’s put my mind massively at ease. Thank you for putting the time in.
And yes, behavioural/clinical is exactly the path I’d go down.
Well, in essence, propaganda is advertising. And advertising leans on satisfying perceived need.
So if I’m selling you shoes it’s to satisfy your physiological, social, or self-fulfilment order need. Shoes are functional, make you cool, or make a statement.
Propaganda is fulfilling some need to be effective - probably fear based in the social, safety, or belongingness orders, and carried via viral channels like word of mouth or social (viral).
I haven’t really thought about it too much but it’s just a communication or a reinforced message; it’s just advertising. Think about it that way.
And with regard to Russia, they are all ‘fear the West’ and ‘national pride’ driven, compounded over 3-4 generations. It would be such an easy spin.